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First published on October 26, 2007
Business & Society 2007, doi:10.1177/0007650307306635


Article

Differential Economic Impacts of Corporate Responsibility Issues

Leena Lankoski*

INSEAD Business in Society Centre

* To whom correspondence should be addressed. E-mail: leena.lankoski{at}soikio.fi.


   Abstract
The study examined whether there are systematic differences in the economic impacts of different corporate responsibility issues and found that the content of corporate responsibility does have an effect on economic impact. Economic impacts were more positive for corporate responsibility issues that reduce negative externalities than for those that generate positive externalities and more positive as well as for issues whose outcome benefits market stakeholders rather than nonmarket stakeholders.
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